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Brand Mission

CLEANING MADE CLEVER

To offer every household only hyper-smart automatic cleaning solutions, designed to take care of their entire home, yard, pool and everything in between, so that you and your beloved ones can finally break free from the burden of heavy, uninspiring and repetitive housework, easily turning your free time into pure fun and totally hassle-free relax.

Brand Goals

STAY SMART, STAY INVENTIVE

Staying smart and innovative requires constant energy, combined with the desire to be different: this invariable commitment has led us to be one of the few companies providing cordless cleaning devices, the best solutions to guarantee an unparalleled mix of efficiency, safety, and ease of use. Our trendsetting approach is what drives us towards our primary goal: to bring the reliable quality of a clever cleaning pal into every home, at an incredibly affordable cost for every household, with ultrarapid shipping and a mindful customer service team infallibly happy to welcome you, just around the corner.

Brand Values (a. b.)

COMPLEX MADE SIMPLE

Ever wondered why life seems so complex? We did. But thanks to the experience of our designers and engineers, we’ve finally discovered how to simplify it, so that instead of spending time asking daunting questions, you can enjoy a reassuring life.

AFFORDABLE EXCELLENCE

Aiper Smart was born aiming for excellence, but with no intention to make it unaffordable. Our cleaning solutions are designed and produced by optimizing processes, resources, space and time, to deliver maximum quality and efficiency to every home, at the service of anyone who needs it.

Brand Values (c. d.)

FRESHNESS & MATURITY

Innovation is deeply embedded in our DNA, we wouldn't be able to betray our nature: our team can count on pioneering young talents who learned to work on the shoulders of giants, combining enthusiastic curiosity with well-rounded, mature expertise.

HOMEY & TRANSPARENT SUPPORT

Our loyal community of customers taught us a precious lesson: sometimes being smart doesn't solve every problem, but being transparent and supportive always leads to a solution. This is why we have brought our warehouses and offices right next to your home: by your side under any circumstances, with our will to offer unwavering and crystal-clear help.

Customer Pain Points:

PRICE

"Of course, I’m looking for the lowest price but that doesn't mean I can accept the lowest quality. Is there a mature and reliable brand who knows how to strike the balance between price and value?"

MAINTAINANCE

"What’s the point of buying a cleaner if I have to waste time constantly cleaning the device itself? I’m tired of checking it every few minutes to clean filters or manually remove even small leaves stuck at the bottom."

CLEANING CYCLE OPTIMIZATION

"Nowadays everyone is selling smart devices, but when it’s time to fully rely on them…they are just as dumb as the traditional ones, following repetitive routes and missing critical points to clean. These things are useless if I really need to plan and execute the cleaning cycle by myself."

CUSTOMER SERVICE

""100% Customer Satisfaction" is something everyone can promise, but can a brand really provide an unbelievably thoughtful after-sales and customer service, truly delivering that perfect customer experience I dream about? Most of the new brands I’ve met were just eager to sell and disappeared once I tried to contact them: 0% customer satisfaction."

Competitive advantage

We position as a medium-low end brand, to ensure our clients can find a reasonably high-quality product at a reasonably low price

Key Brand advantages:

1. AIPER-SMART, SUPER-SIMPLE
2. TOP-GRADE QUALITY, ROCK-BOTTOM PRICE
3. SAFELY TRUSTWORTHY
4. HOMEY CARE

Positioning:

Aiper Smart is the go-to-brand for middle-income US and European couples and families with kids, aged 30-50, looking for affordable automated cleaning solutions with the same quality as established brands to minimize cleaning time and energy so they can focus on their hobbies and beloved ones.

Cleaning Made Clever

Aiper Smart has been designing and delivering its trendsetting cleaning solutions since 2017, and in just a few years we’ve found ourselves at the very top of the bestselling products in our industry, on Amazon and other major digital marketplaces. While initially focused on the creation of automatic pool cleaners and robots, energized by the astounding success of our core appliances, we’ve decided to expand our product range with a comprehensive family of smart cleaning devices for our community and families around the world, offering not only top-quality, durable solutions, but most importantly promoting a safe and trouble free way to reduce the boredom and fatigue of cleaning duties, helping thousands of households make space for what matters the most, for a truly free time to spend in total relaxation and satisfaction with their beloved ones. Today, even though Aiper Smart has rapidly grown to become a prominent player in the smart cleaning devices industry, we are not going to stop believing in those core values that guided us right by your side: our desire to smartify and simplify your most tiresome and toilsome work; our unchanged determination in giving you the affordable but leading-edge, energy-efficient and time-saving tools you require to transform your daily efforts into undemanding and pleasant gestures, loyal to Aiper Smart’s immovable tenet: Cleaning Made Clever, Life Made Simple.

Who Are We

1. HERE WE ARE

Aiper Smart is an international experienced provider of smart cleaning devices for your home, yard, swimming pool, and everything in between, on a mission to smartify and simplify everyone’s cleaning duties, making space for a truly hassle-free life.

2. WHAT WE DO

Since 2017 we’ve been offering first-rate cleaning devices to cover all your home needs, starting from our most successful core products: Cordless robotic pool cleaners, specifically designed to offer the perfect balance between top-quality, all-embracing functionality and durability at the most affordable price.

3. WHY US?

In just a couple of years Aiper Smart has managed to position ahead of its competitors by leveraging its international team of designers and engineers to ensure only top-of-the-line quality, the most trend-setting design, unfailingly smart solutions that actually solve your cleaning troubles, together with a trustworthy, proactive customer service team that stay committed to provide a hyper-satisfactory service, always standing by and ready to offer a clever cleaning for a simpler life.

MISSION,GOALS,VALUES CORPORATE IDENTITY CLEANING MADE CLEVER WHO ARE WE